Design Process

When you break things down to levels "scientific", our process is rather simple. In most circumstances, it is followed to a "t" whether we realize it our not.

  • Ask
  • Plan
  • Create
  • Refine
  • Deliver

Ask everything. Question everything.

You talk. We listen and ask questions to get a better idea of project scope & direction. This is where we learn about your business and your goals while doing our best to put ourselves in your shoes. Do we sell shoes? Nope. But we have an uncanny ability to see the world through our clients eyes.

This helps us visualize ways we can help. It may simply be that a new logo is in order. Or that an entire brand overhaul is needed. But the "Ask" phase of the project situates us in a place that we can properly address your advertising, marketing and overall brand needs.

Plan for the work ahead

Chaos ensues without planning. And with all Brand, Logo, Website or Graphic Design projects, this is especially true. First of all, planning helps us work together to determine a solid direction, timeline & estimated cost. And yes, while you want to know the cost, we also have to plan on costs as well.

Planning also allows us to launch projects in a timely manner. Make no mistake. While it may seem that there is plenty of time to get your project finished, every project ends up being needed sooner than planned.

Put on some tunes. Get bus-y.

This is where the magic happens. Planning comes together with our initial learning sessions in the Ask phase, and we create. Sometimes its on paper. Sometimes on the Intous. Sometimes its straight to the computer.

Ultimately, we kick out some cool comps and do our best to mock them up in a manner that allows our clients to "see" what we are thinking. Usually in context. Depending on project scope - 2-4 comps are delivered for Client review.

Take a step back. Does it look right? Refine.

Sometimes we nail it on the first go-round. Boom. Those are awesome projects. But they are rate. Usually it takes some massaging to get it to the point where a client is happy. This is perfectly acceptable, as its "yours" not ours.

While we certainly want to be happy with the finished product, our ultimate goal is to make the client happy. After all, they are the ones who will look at it everyday.

Deliver final work deliverables.

Final comps are ready. Once completed, final design(s) is archived into multiple formats and delivered to client or printer for use as needed. If the project requires printing or placement, we work within our network to find the best quality deliverable for the best price.

In the event of broadcast or traditional advertising, we coordinate the delivery of final print or files so they can be published or aired for the world to see.

See some of our past work

Specialties Served Graphic
(Because its cool)

Medical

95% Complete

Convenience / Retail Stores

89% Complete

Restaurant

88% Complete

Commercial Real Estate

76% Complete

Heavy Industry

90% Complete

Food / Beverage

88% Complete

Misc Services

95% Complete

Our Services by Detail

A Brand is strangely difficult to define, but its something your customers can feel, and its what helps them favor you over the competition. It starts with a Logo, then spills into every level of customer service, advertising, and marketing your business does. A Brand is your business's DNA and we can set this definition for you in a unique way.

Learn more about our Branding & Logo Design services.
Let us work our magic by visually communicating who you are through print collateral in a fresh & consistent manner. Armed with visual uppercuts, experience and caffeinated beyond imagine, our Graphic Design services are uniquely executed to ensure your message is 100% on point.

Learn more about our Graphic Design services.
You have a great product - Check. It works - Check. Those who try it, love it - Check. But it isn't selling like you anticipated. Oftentimes, a great deal of consideration is given to whats inside the package, and not how it looks on the outside. On the shelf, the outside is what your customers see first and usually what drives them to pick it up. We can help design your product packaging to shine brighter and stand apart from the competition.

Learn more about our Package Design services.
The world-wide interwebs change all the time. Your website should work in tandem with these changes and social platforms in order to drive in relevant online traffic. The options are to great to list in a small paragraph - but from fully-customized websites with proprietary content-management systems, to ecommerce websites, to building around a a wordpress backbone, we can match your needs and budget with a perfect website design solution for your business.

Learn more about our Website Design services.
Your office or store's interior should compliment and reinforce your brand, but it can also serve to enhance your products and services. Materials, lighting, signage and colors are all part of the mix. We bring an awareness and understanding to office & store design and believe that everything featured on the inside; from marketing materials, to your signage and displays all say something about your business.

Learn more about our Store Design services.
Lets spread the word about your business with a heavy dose of top-of-mind awareness. We can help identify channels that will work for your business and establish timely releases in order to stay fresh in the eyes of your consumers. From streaming radio, to old-school billboards, they can all help put you on top your competitors when customers decide to make a move.

Learn more about our Advertising services.
We speak the language of the print in an advertising world. Face it, do you really care about picas and column inches? We do. Do the words Pantone, camera-ready and full bleed make your head spin? Actually, we kind of like using those words. We have a rather impressive network of printers both large and small and can match your needs perfectly with a solution that pops the design as well as hits the budget on mark. We're here to coordinate all of your print needs, from concept to production.

Learn more about our Printing services.
Talk about something that changes every day! No really...you really should talk about something every day; your business. While a first-rate website is important, a steadily increasing portion of online consumers look to social media for relevant information regarding their purchases and decisions. Your social footprint should work in tandem with your website to drive sales and your message. We can help define and brand these social media channels for your business.

Learn more about our Social Media Design Management services.
Its tough to write your own ad and brochure copy. It can take far longer than you'd think because its personal to you and subject to excessive nitpicking. Are you looking for a sesquipedalian master of prose or an ace of straightforward writing? We are both, but truth be told we like to keep it simple:

Hire us for your creative copywriting needs.

Learn more about our Creative Copywriting services.

Testimonials

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